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New World Group Wins Bid for the Middle Huaihai Road Land Parcel in Huangpu Region Shanghai for RMB4,111 Million, Expands K11’s Presence in Eastern China, Redefines the Modern Commercial Retail Sector

New World Development Company Limited (“New World Group” or “the Group”, Hong Kong stock code: 17 ) announced that, the Group has successfully won the bid for 055-2 land parcel, unit C020102 in Huaihai Community, Huangpu District (Middle Huaihai Road land parcel, Huangpu District) for RMB4,111 million.

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