At
New World Development, we recognize we are an integral part of the communities
in which we operate and are committed to doing our shares as a responsible corporate
citizen. We have been actively participating and supporting in numerous charity
projects. |
Series of ¡§Reform & Opening Up of China¡¨ Activities
New World Group is always enthusiastic in promoting national education among the youth. In the year to celebrate the 30th anniversary of Reform & Opening Up of China, the Group has extended its support to a series of activities on the topic of ¡§Reform & Opening Up of China¡¨ organized by The Y Elites Group, including the ¡§30 Years of Reform & Opening Up ¡V 10 Most Significant Events¡¨ online voting, the publication of the book named Reform & Opening Up of China, and the ¡§Reform & Opening Up¡¨ Exhibition, with an aim to enhance the youth¡¦s cognition on the history of reform & opening up of China, so as to understand more about their position, the opportunities and the challenges ahead.
Organized from August to September 2008, the online voting was organized for the general public to choose 10 most significant events from the 30 big events of the Reform & Opening Up; the publication was distributed for free to all the tertiary institutions, secondary schools and youth organizations after it was published in October 2008; while the Exhibition was successfully commenced on 23 October, 2008 at the New World Centre, Tsim Sha Tsui, Hong Kong. The exhibition period was from 23 October to 2 November, and has attracted a crowd of visitors from the general public, various youth organizations, tertiary institutions and secondary schools.
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"New Youth New World" Beijing-Shanghai Summer Internship
Tour
New World Development Company Limited, Hong Kong United Youth
Association, China Association for Science and Technology, HK Chamber
Of Commerce in China ¡V Shanghai have jointly organized a ¡§New Youth
New World¡¨ Beijing-Shanghai Summer Internship Tour, offering a
six-week internship in Beijing and Shanghai for 168 university
students. The tour provides a chance for students to gain hands-on
experience in state-owned enterprises and Hong Kong-owned companies,
so as to give back to society. The tour is also co-organized by
the China Young Leaders Foundation.
In the tour, New World Group provided 12 internship positions
at New World Department Store headquarters in Shanghai.
More information on "New Youth New World" Beijing-Shanghai Summer Internship Tour
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"People Power In A New World" Youth Arts Exhibition
New World Development Company Limited and China Young Leaders
Foundation have initiated a project of ¡§People Power In A New World¡¨
Youth Art
Exhibition, together with Hong Kong Youth Arts Foundation, providing
opportunity for students to create and exhibit their artworks
in a public space while at the same time, learn more about the
life-saving
effort of MSF. Around 5,000 students from 50 secondary and primary
schools have participated in the exhibition. Through creating
their artworks, students are able to develop their creativity and
foster
their care to society.
More information on "People Power In A New World" Youth Arts Exhibition
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"Road to Green - Striving for a Young New World" social enterprise
To collaborate with the government of HKSAR on further promoting social enterprise, New World Development Company Limited has joined hands with Tuen Mun Youths Association to set up a social enterprise named "Road to Green - Striving for a Young New World". The enterprise aims to provide extensive on-the-job training and job opportunities for young people in need, helping them rebuild confidence in their job prospects and re-integrate into society.
The social enterprise mainly targets at young people aged 15 to 25, with low working skills and lack of working experience. It equips the unemployed youth with the necessary working skills and builds up their self-confidence. Besides, through selling the used clothing discarded by residents or giving them away to people in need, the enterprise not only helps promoting environmental friendliness, but also trains the young people to concern about society, fostering social harmony.
More information on "Road to Green - Striving for a Young New World" social enterprise.
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Caring Company Logo
New World Development Company Limited and its 25 group companies
have been awarded the 2007/08 Caring Company Logo by the Hong Kong
Council of Social Service, recognizing our contribution and outstanding
performance in corporate social responsibility.
The logo is given to Hong Kong-based companies that have shown strong
commitment in building a caring community by encouraging employees
to join volunteer activities, by employing underprivileged individuals,
by sharing business expertise and partnering with social service groups,
and by active donations.
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New World Mathematics Awards
To encourage academic breakthrough of young university
students, New World Group fully supports the establishment of the "New
World Mathematics Awards", which is organized by The International
Congress of Chinese Mathematicians ("ICCM"), and supported
by New World Development Company Limited and China Young Leaders Foundation.
The Award aims at encouraging outstanding mathematics students, including
undergraduate, master and PhD students, of Chinese descendant in their
pursuit of mathematical truth. It will be awarded every three years
in ICCM.
The first "New World Mathematics Awards" was presented
in Hangzhou, China on 17 December 2007.
More information on First "New World Mathematics Awards" Presentation Ceremony
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Bright Future Action - A New World for Amblyopic Children
New World Group fully supports the project of "Bright Future
Action - A New World for Amblyopic Children".
New World First Bus and Citybus provide free bus body advertisements
and airtime at FirsTVision for the promotion of the project, bringing
the message of concern about children amblyopia to local communities
in Hong Kong. Also, New World Centre under KLPS Group Limited and 200
property projects managed by Urban Property Management Limited will
join by promoting and raising funds for the project. Medical professionals
from "Bright Future Action" will arrange free eye examination
for children in the properties.
What's more, starting from October 2007, the Group will help to deliver
the message of "Bright Future Action" to major cities in
Mainland China through New World Department Store China Limited.
New World Group aims to promote the message of caring for the amblyopic
children among different communities in Hong Kong and Mainland China,
bringing new hope and a new world to those children with visual problems.
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Supporting Médecins Sans Frontières
New World Group is supportive to the meaningful initiatives
of Médecins Sans Frontières ("MSF").
MSF Orienteering Competition
New World Group supported MSF Orienteering Competition 2007 not only
by sponsoring venue for the competition's soft launch which was held
at New World Centre in December 2006, but also sent volunteers to assist
in the competition on 4 February 2007 at Wan Tsai, Sai Kung. In addition,
the Group also organised a corporate team to participate in the event
and was glad to be awarded as Outstanding Organisation Fundraiser.
New World MSF Charity Sale
New World Development Company Limited always cares for the needy and
is desirous to bring joy and love to the vulnerable population around
the world in the season of Christmas and New Year. The Group organized
"New World MSF Charity Sale" from 6 December 2006 to 15 January
2007, during which a set of four keychain dolls of MSF was on sale
at the lobby shops of the three hotels under New World Group, namely
Grand Hyatt Hong Kong, Renaissance Harbour View Hotel and Renaissance
Kowloon Hotel, as well as among staff members of the Group. All donations
contributed to MSF's international medical humanitarian work to provide
emergency medical assistance to victims of natural disasters, wars,
and epidemics.
New World MSF Day
New World Group and MSF jointly organized "New World MSF Day"
on 13 October 2006. Staff members are encouraged to donate one day
of their salary to MSF, just as volunteering for MSF's worldwide medical
aid work for one day. HK$300,000 was raised and the Group was proud
to be the most generous contributor to the event of "MSF Day".
Media sponsorship
New World Development Company Limited has provided media sponsorship
for MSF's 2006 awareness campaign. Free advertising spaces at bus shelters
of New World First Bus and City Bus as well as free airtime at FirsTVision
are offered. The sponsorship aims at arousing awareness and support
to MSF's meaningful life-saving effort among general public.
Staff experience sharing session
New World Group has invited volunteer worker of MSF as the guest speaker
for an experience sharing session for staff. She has shared the frontline
experience gained from her first MSF mission in Kerenek, West Darfur,
Sudan. The session helped our staff gain more knowledge on MSF's commitment
to save life and alleviate suffering.
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Model Government Summit
New World Development Company Limited fully supports the competition
of "Model Government Summit" organized by Roundtable Community.
20 Hong Kong and Mainland China undergraduates, divided into four groups,
represented the governments of Hong Kong, Beijing, Shanghai and Guangzhou
respectively. They made presentations on how an ideal city should look
like.
"Model Government Summit" is one of the programmes supported
by New World Group under the project of "New World Young Leaders".
Through this innovative activity, the Group hopes to promote the students'
understanding of Mainland China's recent development and review the
competitiveness of youth in Hong Kong and the mainland after 10th anniversary
of the HKSAR.
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"Youth in Excellence" ¡V Advantages and Cooperation
between Hong Kong and Mainland Youth 10 Years after the Establishment
of the HKSAR
New World Development Company Limited fully supports the polling
named "Youth in Excellence" - Advantages and Cooperation
between Hong Kong and Mainland Youth 10 Years after the Establishment
of the HKSAR' which was conducted by Roundtable Community during April
to May 2007. The polling result was released on 8 July 2007 and aroused
public discussion of related issues successfully.
"Youth in Excellence" - Advantages and Cooperation between
Hong Kong and Mainland Youth 10 Years after the Establishment of the
HKSAR is one of the programmes supported by New World Group under
the project of "New World Young Leaders". It aims to arouse
young people's reflection on their strengths, weaknesses and positioning
in the future of China.
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Contributing to the Beijing Olympic National Aquatics Centre
Committed to Hong Kong and devoted to China, New World Group contributed
RMB50 million to ¡§Beijing Municipal Committee for Jointly Constructing
Beijing Olympic Stadiums-Gymnasiums by Hong Kong, Macau and Taiwan
Compatriots and Overseas Chinese" for the construction of Beijing
Olympic National Aquatics Centre(also known as "Water Cube").
The cheque presentation ceremony was held at Beijing Great Hall of
the People on 6 July 2007, with Mr Liu Qi, Secretary of the Beijing
Municipal Party Committee; Mr Wang Qishan, Mayor of Beijing and Ms
You Lantian Minister of United Front Department of the Municipal Committee
attending the event.
The National Aquatics Centre is one of the venues for the 2008 Beijing
Olympics. Its design was inspired by soap bubbles. It was named "Water
Cube" because of its blue-box-like appearance.
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"My Generation of Chinese" - Guangdong-Hong Kong
Student Exchange Programme
New World Development Company Limited fully supports "My Generation
of Chinese" - Guangdong-Hong Kong Student Exchange Programme organized
by Roundtable Community. 30 students from Hong Kong and 30 from Guangzhou
joined the Exchange Tour to Guangzhou and Hong Kong in May 2007. They
gained an understanding of urban planning and development in the two
regions through visits, seminar and exchange.
"My Generation of Chinese" - Guangdong-Hong Kong Student
Exchange Programme is one of the programmes supported by New World
Group under the project of "New World Young Leaders". It
aims at opening up a door for youths from different backgrounds to
discuss various issues, including social topics, creative culture and
urban planning, in China and Hong Kong. The programme will review the
changes and achievements after Hong Kong's handover, and look into
the future and pave ways for subsequent collaborations.
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Chinese Culture Week
"Chinese Culture Week", organized by The Organizing Committee
for Celebrating the Tenth Anniversary of Reunification by the Hong
Kong Youth Sector and co-organized by New World Group, was held on
1 ¡V 7 May 2007. Young people from the 56 ethnic groups in Mainland
China were invited to Hong Kong. They attended a series of activities,
including exhibition, troupe performance and forum with the youth in
Hong Kong. The event has obtained overwhelming response.
"Chinese Culture Week" is one of the programmes supported
by New World Group under the project of "New World Young Leaders".
The Group is glad that the event has contributed to the unity of the
ethnic groups and harmonious development of China through understanding
and communication.
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Supporting Environmental Education
To promote environmental protection and arouse the next generation's
awareness to the issue, NWD supports the production of an education
set published by the Hyper Workshop. The set contains four books and
two CDs, which will be distributed to all the 1700 local primary schools
and kindergartens. The books aim at educating children ways to protect
the earth in different aspects, including schools, families, society
and personal life. Meanwhile, the CDs contain cartoons of Hyper and
its event highlights, etc.
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"New World/ Harvard Kennedy School of Government Fellows
Program"
New World Development Company Limited and the State Administration
of Foreign Experts Affairs ("SAFEA"), PRC signed a new agreement
for "New World/ Harvard Kennedy School of Government Fellows Program"
(2007-2009) on 19 April 2007, supporting the talent training in Mainland
China.
For years, New World Group has been dedicated to the development
of talents in Mainland China. The Group signed an agreement with SAFEA
and John F. Kennedy School of Government, Harvard University ("Kennedy
School") in 1998, starting the "New World/ Harvard Kennedy
School of Government Fellows Program". Each year, 12 to 15 outstanding
senior government officials are sent to Kennedy School for a fellows
program of four months and an executive program of three to six weeks.
Up to now, around 120 bright officials have benefited from this professional
training program with international standard.
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Supporting Wu Zhi Qiao (Bridge to China) Charitable Foundation
New World Development Company Limited fully supports Wu Zhi Qiao
(Bridge to China) Charitable Foundation ("WZQCF"). Dr Henry
Cheng, Managing Director of the Group, presented a cheque of HK$5 million
to Sir David Akers Jones, the Honorary Chairman of WZQCF on the inauguration
ceremony of the Foundation on 12 April 2007. This serves as the Foundation's
seed money.
WZQCF is one of the programmes supported by New World Group under
the project of "New World Young Leaders". The Group hopes
that the love and care from the whole society will benefit the poor
and underdeveloped areas of Mainland endlessly.
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"New World Young Leaders"
To celebrate the 10th anniversary of the establishment of
Hong Kong Special Administrative Region, New World Development Company
Limited launched a project named "New World Young Leaders"
in 2007. By supporting various programmes, the project aims at promoting
the exchange and integration of the young people as well as nurturing
future leaders in Hong Kong and Mainland China.
The programmes supported by "New World Young Leaders" include:
- Chinese Culture Week
- Wu Zhi Qiao (Bridge to China) Charitable Foundation
- " My Generation of Chinese" - Guangdong-Hong Kong Student
Exchange Programme
- Youth in Excellence - Advantages and Cooperation between Hong
Kong and Mainland Youth 10 Years after the Establishment of the HKSAR
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Supporting "2006 Hong Kong Reading Month"
To arouse the interests of reading and learning and promote the value
of self-enhancement among staff and general public, New World Group
supported "2006 Hong Kong Reading Month" organized by Hong
Kong Publishing Federation in July and August 2006. Dr Henry Cheng,
the Group's Managing Director, has recommended the book, Winning,
by Jack Welch in the event.
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New World Group has Made Hiu Yin's Dream Come True
12-year-old Chau Hiu-Yin suffers from mucopolysuccharidosis IV, a
type of life-threatening congenital illness. Her wish was to enjoy
a buffet dinner at the Congress Restaurant of Hong Kong Convention
and Exhibition Centre.
Having received the request from Make-A-Wish Foundation of Hong Kong,
New World Development Company Limited immediately fulfilled Hiu Yin's
wish by arranging a free buffet dinner of 12 people for her at Congress
Restaurant on 29 July 2006 without hesitation. She enjoyed the dinner
and shared the joy with her family and friends. The Group is grateful
to have created such a special and everlasting memory for this cheerful
young lady.
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Participation in the "MTR Hong Kong Race Walking 2006"
New World Group organized a team of four to participate in the "MTR
Hong Kong Race Walking 2006" on 9 April 2006. The event aims at
raising funds to support the Hospital Authority Health InfoWorld's
"Better Health for a Better Hong Kong" education campaign.
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Supporting the Nurture of Future Leaders
The Group is keen on supporting academic and research development,
and promoting academic exchanges in Hong Kong. Over the years, Dr Cheng
Yu-Tung, the Group's Chairman, has sponsored many academic development
projects of The Chinese University of Hong Kong ("CUHK").
NWD strongly supports CUHK's vision to strengthen Hong Kong's role
as an excellent hospitality and tourism centre in the region. CUHK,
in particular its School of Hotel and Tourism Management, is partnering
with the Group to develop a teaching hotel to nurture future leaders
in hotel and tourism management.
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"Modern Apprenticeship"
New World Group supported "Modern Apprenticeship", a joint
venture with Delia Group of Schools and Breakthrough Organization.
It provided scholarship, apprentice training for the youngsters. It
aimed at equipping them with work experience and building up their
self-confidence through work.
The Group sponsored all the operation expenditure, and encouraged
staff attending mentorship training. The Group also provided job opportunities
for the outstanding graduates upon completion of the programmes.
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Donations for Asian Tsunamis
The largest tsunami disaster in decades struck several South Asian
countries in December 2004, taking hundreds of thousands of human lives,
and leaving countless people homeless. Being part of the global village,
the Group and its employees demonstrated exemplary kindheartedness
and unity by raising donations in support of relief operations for
the victims. Over HK$4.2 million was raised by the Group. Of this amount,
HK$1.7 million was raised for UNICEF from Group staffs in Hong Kong
and Mainland China, with the Group contributing the same amount in
fulfilling its earlier pledge for a dollar for dollar donation made
by its staffs. Other companies and subsidiaries of the Group donated
over HK$800,000 to the voluntary organizations.
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Community Chest "Award of Distinction"
& "Run-up Two ifc Charity Race"
Our commitment in enhancing corporate citizenship can be reflected
by the activities we participated. In recognition of our significant
contribution, the Group was presented with the "Award of Distinction"
by the Community Chest for 2004/2005 campaign year.
One of these events was "Run-up Two ifc Charity Race".
The donations were used to enhance "Services for the Mentally
Handicapped" supported by the Chest. Over 200 participants ran
up the 2,600 stairs of the 88-storey IFC II Building in Central. New
World Group fully supported the Race. Besides donating to the event,
the Group sent four staffs to run in the Super Challenge Race where
11 teams participated. With enthusiasm and good team spirit, New World
Group Team, comprised of four of our colleagues and two TV stars, won
the 1st Runner-up.
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The Avenue of Stars
Tourism has been a key job provider in Hong Kong, and is widely recognized
as a backbone of the Hong Kong economy. The Group sponsored HK$40 million
for the construction of the Avenue of Stars, Hong Kong's brand-new
tourist attraction located along Tsim Sha Tsui Waterfront Promenade.
The Group is also responsible for managing and maintaining the project
for 20 years.
Featuring floor plaques of Hong Kong's outstanding film industry
professionals, sculptures and facilities relating to the local film
scene, the unique tourism attraction has proved itself to be a big
draw for local and overseas visitors since its official launch in April
2004.
Offering a superb view of the Victoria Harbour, the Avenue of Stars
serves as a platform for promoting Hong Kong and its tourism industry
by leveraging on the appeal of Hong Kong's movies and film stars. With
the support of the film industry, movie-related events are regularly
organized at the Avenue of Stars to help boost Hong Kong's international
image as a dynamic Asian city with a thriving film industry. The Avenue
of Stars also acts as a nurturing ground for the local cultural scene
by providing local performers and artistes an easily accessible public
performance venue to bring their arts to a wide audience.
For details of the Avenue of Stars, please visit:
http://www.avenueofstars.com.hk
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"Create a New World for Children" Corporate Alliance
Campaign
The Group and UNICEF launched the "Create a New World for Children"
Corporate Alliance Campaign in August 2003 to help improve the welfare
of underprivileged children in China. Since then, a number of Group
companies have put in place fund-raising channels in support of UNICEF.
These include setting up donation boxes to encourage customers to make
donation, organizing staff donation programmes and donating portions
of sales revenue to UNICEF. In 2004, the Group's China property division
organized a cross-border driving event and an Easter eggs charity sale,
raising more than HK$1.2 million for UNICEF's education programme for
girls in China.
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Volunteer Service
The Group's volunteer team with more than 1,000 members, has donated
over 23,000 hours and other resources to enrich the lives of the needy,
since it was set up in November 2001. Based on the vision "We
serve our society with what we know, what we have and what our heart
has told us", the team is committed to:
- enhancing the quality of life and build a better environment for
those who need help;
- remunerating society with our diversified and excellent services;
- setting an example in society in enriching the life of the needy;
and
- providing worthwhile opportunities for our devoted workforce in
better serving our community.
For more information about the team's work, please visit
http://webcare.nwsh.com.hk/eng-txt/home/caring_alliance_bg.aspx
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